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10 Best Business Ideas for INFPs

Written by:

Howard Tillerman is the Chief Marketing Officer for Step By Step Business and an award-winning marketing professional.

Edited by:

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

10 Best Business Ideas for INFPs

People with the INFP personality (Introverted, Intuitive, Feeling, and Prospecting) are idealistic, curious, and creative, based on the Myers-Briggs Type Indicator. They are quick to see possibilities and capable of approaching problems from many different angles at once. They also seek to understand people and help fulfill their potential. 

These traits are useful when running a business. Among the INFP business ideas that we’ve gathered are accounting, translation, and financial coaching. More potential businesses for INFPs are listed below. Check it out.

1. Graphic Design

How to start a graphic design business

Graphic design is ideal for INFPs due to their creativity and ability to convey emotion through art. INFPs can thrive in this field by using their innate empathy to understand and fulfill client visions effectively. To succeed, they should focus on building a diverse portfolio that showcases their unique style. Networking with other creatives and clients is crucial, as is staying updated with the latest design trends and software.

2. Calligraphy

How to start a calligraphy business

Calligraphy aligns well with INFPs’ appreciation for beauty and personal expression. This business allows INFPs to work flexibly and at their own pace, creating bespoke artwork. They should start by mastering various styles and materials, then market their services for events like weddings or workshops. Building an online presence through social media can help attract clients who appreciate their distinct touch.

3. Photography

How to start a photography business

Photography is a great outlet for INFPs, combining their artistic eye with a love for storytelling. INFPs can excel by specializing in areas that resonate personally, such as nature, events, or portrait photography. Starting requires a good quality camera and understanding of photography principles. Building a portfolio and gaining visibility through social media and local galleries are essential steps.

4. Translation Service

How to start a translation agency

Translation services suit INFPs who are proficient in more than one language and are detail-oriented. This business can cater to their love for literature and global cultures. INFPs should focus on a niche market, such as literary translation or technical manuals, to leverage their strengths. Professional certification could enhance credibility, while networking with international agencies can provide steady work.

5. Accounting Firm

How to start a accounting firm

An accounting firm might seem unconventional for INFPs, but those with a knack for numbers can find it rewarding to help others manage their finances. INFPs can make the most of this by offering personalized service and understanding client needs deeply. Gaining qualifications and staying updated with financial laws are important. They should also focus on building trust and a good reputation to attract and retain clients.

6. Financial Coaching

How to start a financial coaching business

Financial coaching allows INFPs to assist others in achieving their financial goals, aligning with their desire to help and make a meaningful impact. They should leverage their empathetic nature to build strong, trusting relationships with clients. INFPs can start this business by obtaining a certification and focusing on a specific demographic to serve. Effective communication and a sincere approach will help them succeed.

7. Landscaping

How to start a landscaping business

Landscaping can be fulfilling for INFPs who love design and speding time outdoors. This business offers the freedom to create beautiful and functional outdoor spaces. To excel, INFPs should gain knowledge in horticulture and design principles. Starting small, perhaps by offering services to neighbors and friends, can help build a portfolio and client referrals. Sustainability practices can also attract eco-conscious clients.

8. App Development

app business idea

App development is suitable for INFPs interested in technology and solving real-world problems creatively. INFPs can use their intuition to develop innovative apps that resonate with users’ emotions and needs. Learning coding skills and staying current with tech trends are vital. Collaborating with other tech professionals can also enhance their projects and bring diverse ideas to the table.

9. Web Design

How to start a web design business

Web design combines INFPs’ artistic and technical interests, allowing them to create engaging online experiences. They should focus on understanding user experience (UX) and user interface (UI) design to create websites that are not only beautiful but functional. Continuous learning in web technologies and digital marketing will help them stay competitive. Freelancing initially can help build a strong client base.

10. IT Consulting

How to start a consulting business

IT consulting is a great option for INFPs who enjoy technology and problem-solving. This role allows them to work closely with clients to improve their IT systems, which can be very rewarding. INFPs should stay abreast of the latest technologies and gain certifications to build credibility. Networking and developing strong interpersonal skills are also key to establishing a successful consultancy.


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10 Best Business Ideas for INFPs