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About Us
Who We Are
Our mission is to educate our readers to make smart, informed business decisions and achieve their goals. Step By Step Business is a free evergreen resource that aims to be the Wikipedia of starting and running a business.
We are a team of professionals with diverse experience and knowledge, dedicated to expanding the entrepreneurial community by providing the best information and resources available. We understand that small businesses are the backbone of our economy and seek to support their formation by providing:
- The most accurate, comprehensive, and popular online source for people looking to start, run, and grow their business
- Industry insight and expertise to put you on the path to success
- Simple step-by-step guidance through the business launch process
In the Press
Editorial Team
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Carolyn Young
Contributor
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Coralee Bechteler
Contributor
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Daniel Javor
Founder & CEO of Step by Step Business
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David Lepeska
Lead Editor
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Esther Strauss
Co-founder
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Howard Tillerman
Chief Marketing Officer
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Mark Stewart
In-house CPA
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Natalie Fell
Contributor
Disclaimer
Our goal is to guide aspiring entrepreneurs through the step-by-step process of starting a business, from choosing a business structure and getting licenses to launching a website and ringing up that first sale. Our content includes considerable insight and details, such as state-specific requirements and links, along with many additional resources.
We are a team of entrepreneurs and business owners, which means that many of us have been through the processes described in our content, including starting and running LLCs. Our joint, hands-on business experience is vast, running from online businesses to education, research, media and consulting firms.
This combined experience and education enable us to provide the most relevant, accurate and insightful information to help you start your business and achieve success.
NOTE: We cannot provide legal advice. For legal questions, you should speak to an attorney or contact your state or local officials. We can direct you to the correct office, if needed.
Advertising Disclaimer
We do not take our responsibility lightly. As detailed in our editorial guidelines, whenever we make service recommendations, we have done our due diligence, examined all the relevant offerings and determined that this service is among the best on the market.
We make our editorial decisions and recommendations choices internally, with no input by any third parties. Our recommendations include service providers in areas such as banking, web hosting, credit cards, and business formation.
When a visitor on our site chooses to do business with one of our recommended service providers, we get a referral fee. We receive no compensation for recommending these services — only when our readers hire that service.
We are of course unable to review every single service and product offered by these service providers. We review the ones that are most relevant to our readers. As a result, we cannot and do not vouch for all of these service providers’ offerings.
We will never mislead our readers, such as recommending one service while promoting another in order to receive compensation. Our reviews are honest and unbiased, and our recommendations based on significant research and strong positive experiences.