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Written by: Natalie Fell
Natalie is a business writer with experience in operations, HR, and training & development within the software, healthcare, and financial services sectors.
Edited by: David Lepeska
David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.
Updated on May 17, 2023
Investment range
$3,950-$9,500
Revenue potential
$54,000-$108,000 p.a.
Time to build
0-3 months
Profit potential
$43,000-$65,000 p.a.
Industry trend
Growing
Commitment
Flexible
Beekeeping is more than just a hobby, it’s good for the planet. Over the last several years, countless people became beekeepers to help the endangered bee population and ended up turning impressive profits.
When it comes to tasty, all-natural foods, all-natural honey is at the top of the list. And with more people swapping out sugar and artificial sweeteners, honey is more popular than ever. Demand for beeswax products is increasing as well. In fact, the global beekeeping market expects strong growth for at least the next five years.
But before you jump into that beekeeper’s suit, it’s important to develop your idea and gain the requisite entrepreneurial knowledge. Luckily, this step-by-step guide provides the valuable insight and information you need to start out on the right foot.
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Before starting a beekeeping business, it’s important to consider the pros and cons.
Trends within the beekeeping industry include:
Challenges within the beekeeping industry include:
Many beekeepers ship their bees to warmer climates during colder months and bring them back in the summer. However, the rising price of gas and supplies has made this process significantly more expensive.
Startup costs for a beekeeping business range from $3,900 to $9,500. Main costs include bees, beekeeping supplies, packaging, website, and advertising. You can keep costs low by raising bees on your existing property.
You’ll need a handful of items to successfully launch your beekeeping business, including:
| Start-up Costs | Ballpark Range | Average |
|---|---|---|
| Licenses and permits | $100-$300 | $200 |
| Insurance | $100-$300 | $200 |
| Marketing and advertising | $500-$1,000 | $750 |
| Website | $1,000-$3,000 | $2,000 |
| Computer | $850-$1,800 | $1,250 |
| Bees | $100-$300 | $200 |
| Beekeeping tools and supplies | $1,000-$2,000 | $1,500 |
| Product packaging and supplies | $300-$800 | $500 |
| Total | $3,950-$9,500 | $6,600 |
The average cost of honey is around $1 per ounce, or $12 per pound. A beehive typically produces 60 pounds of honey per year. After your costs of bees and supplies, packaging, and advertising, expect a profit margin of around 80%.
In your first year or two, you could maintain 75 hives and sell 4,500 pounds of honey at $12 per pound. This would result in $54,000 in annual revenue and a profit of $43,000, assuming that 80% margin. As your business grows, you could increase your hives to 150 and sell 9,000 pounds of honey per year. At this stage, you’d lease additional land and hire staff, reducing your profit margin to around 60%. With annual revenue of $108,000, you’d make a handsome profit of $65,000.
There are a few barriers to entry when starting a beekeeping business. Your biggest challenges will be:
Now that you know what’s involved in starting a beekeeping business, it’s a good idea to hone your concept in preparation to enter a competitive market.
Market research will give you the upper hand, even if you’re already positive that you have a perfect product or service. Conducting market research is important, because it can help you understand your customers better, who your competitors are, and your business landscape.
Research beekeeping businesses in your area to examine their products, price points, and customer reviews. You’re looking for a market gap to fill. For instance, maybe the local market is missing a beekeeping business that focuses on health and wellness products.
You might consider targeting a niche market by specializing in a certain aspect of your industry, such as beeswax candles or flavored honey.
This could jumpstart your word-of-mouth marketing and attract clients right away.
You’ll be harvesting honey and beeswax from your bee colonies and selling the raw materials. You might also turn your harvests into consumable products for sale. Your products could include honey, beeswax candles, soaps or furniture polish.
Current prices for an ounce of honey range from $.50 to $1.50. Beeswax currently sells for around $10 per pound. If you decide to create and sell products derived from honey or beeswax, your price per item will depend on materials used and time spent on manufacturing. After your costs of maintaining your colonies, manufacturing, and packaging, expect a profit margin of around 75%
Once you know your costs, you can use this Step By Step profit margin calculator to determine your mark-up and final price points. Remember, the prices you use at launch should be subject to change if warranted by the market.
Your ideal customers are people who enjoy honey, beeswax, and other bee products. Spread your marketing efforts across social media platforms like TikTok, Facebook, and Instagram.
Selecting the right location for your beekeeping business is essential for its success. Look for an area with abundant floral sources, such as a rural landscape or a farm with crops that bees can pollinate. Consider accessibility and safety, ensuring that the location is not in close proximity to residential areas or places where people congregate.
You’ll need anywhere from 6,000 square feet to a couple of acres of land to properly house your beehives. If you have enough land on your property, you can house your bees there to keep costs low. Otherwise, plan on leasing or purchasing a plot.
In the early stages, you may want to run your business from home to keep costs low. As your business grows, you’ll likely need to hire workers for various roles and may need to rent out a physical storefront. You can find commercial space to rent in your area on sites such as Craigslist, Crexi, and Instant Offices.
Your business name is your business identity, so choose one that encapsulates your objectives, services, and mission in just a few words. You probably want a name that’s short and easy to remember, since much of your business, and your initial business in particular, will come from word-of-mouth referrals.
Here are some ideas for brainstorming your business name:
Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these.
Finally, make your choice among the names that pass this screening and go ahead with domain registration and social media account creation. Your business name is one of the key differentiators that sets your business apart. Once you pick your company name, and start with the branding, it is hard to change the business name. Therefore, it’s important to carefully consider your choice before you start a business entity.
Every business needs a plan. This will function as a guidebook to take your startup through the launch process and maintain focus on your key goals. A business plan also enables potential partners and investors to better understand your company and its vision:
If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.
Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.
Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business!
Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you are planning to expand, you might consider looking elsewhere, as some states could offer real advantages when it comes to beekeeping businesses.
If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state.
Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your beekeeping business will shape your taxes, personal liability, and business registration requirements, so choose wisely.
Here are the main options:
We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your articles of organization, and answer any questions you might have.
Choose Your State
The final step before you’re able to pay taxes is getting an Employer Identification Number, or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN.
Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.
The IRS website also offers a tax-payers checklist, and taxes can be filed online.
It is important to consult an accountant or other professional to help you with your taxes to ensure you are completing them correctly.
Securing financing is your next step and there are plenty of ways to raise capital:
Bank and SBA loans are probably the best option, other than friends and family, for funding a beekeeping business. You might also try crowdfunding if you have an innovative concept.
Starting a beekeeping business requires obtaining a number of licenses and permits from local, state, and federal governments.
Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration (OSHA), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits.
You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more.
You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package. They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.
This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.
If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.
Before you start making money, you’ll need a place to keep it, and that requires opening a bank account.
Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your beekeeping business as a sole proprietorship. Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.
Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account.
Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.
Here are some types of insurance to consider:
As opening day nears, prepare for launch by reviewing and improving some key elements of your business.
Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks.
You may want to use industry-specific software, such as MyApiary, ApiManager, or Apiary Book to measure hive health and performance, plan beekeeping tasks, and log inspections.
Website development is crucial because your site is your online presence and needs to convince prospective clients of your expertise and professionalism.
You can create your own website using services like WordPress, Wix, or Squarespace. This route is very affordable, but figuring out how to build a website can be time-consuming. If you lack tech-savvy, you can hire a web designer or developer to create a custom website for your business.
They are unlikely to find your website, however, unless you follow Search Engine Optimization (SEO) practices. These are steps that help pages rank higher in the results of top search engines like Google.
Some of your business will come from word of mouth or online visitors, but you should still invest in digital marketing! Getting the word out is especially important for new businesses, as it’ll boost customer and brand awareness.
Once your website is up and running, link it to your social media accounts and vice versa. Social media is a great tool for promoting your business because you can create engaging posts that advertise your products:
Take advantage of your website, social media presence and real-life activities to increase awareness of your offerings and build your brand. Some suggestions include:
Unique selling propositions, or USPs, are the characteristics of a product or service that sets it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your beekeeping business meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire.
Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your beekeeping business could be:
You may not like to network or use personal connections for business gain. But your personal and professional networks likely offer considerable untapped business potential. Maybe that Facebook friend you met in college is now running a beekeeping business, or a LinkedIn contact of yours is connected to dozens of potential clients. Maybe your cousin or neighbor has been working in beekeeping for years and can offer invaluable insight and industry connections.
The possibilities are endless, so it’s a good idea to review your personal and professional networks and reach out to those with possible links to or interest in beekeeping. You’ll probably generate new customers or find companies with which you could establish a partnership.
If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for a beekeeping business include:
At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need.
Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed, Glassdoor, or ZipRecruiter. Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent.
Beekeeping takes some time to learn, but once you’ve cultivated thriving hives, your profits should thrive along with them. Helping the endangered bee population while selling high-quality, natural products is a sustainable, rewarding way to make a living!
Now that you’ve done your entrepreneurial homework, it’s time to suit up and start the beekeeping business of your dreams.
There are many online courses available for aspiring beekeepers. You can take a Beekeeping 101 course on Udemy for around $20.
Yes, a beekeeping business can be very profitable. The key to driving revenue will be how unique your honey and beeswax products are and your ability to stand out from the competition.
For a small-scale hobbyist beekeeper, beekeeping can require just a few hours per week during the busy season (usually spring and summer) to check on the health of the bees, monitor honey production, and perform routine maintenance tasks such as cleaning and adding or removing supers (boxes that hold frames of honeycomb).
However, commercial beekeepers may need to spend several hours each day tending to their hives during peak season, which can last for several months.
To start a hive, you typically need a package or nucleus colony of bees, which generally consists of around 10,000 to 15,000 worker bees, along with a queen bee. The exact number of bees required can vary based on factors such as the type of bees (e.g., honeybees), local conditions, and the desired strength of the colony.
For beginners, it is recommended to start with a standard size hive, such as a Langstroth hive. This type of hive is widely used and has a well-established system of frames and supers for brood rearing and honey storage. Langstroth hives come in different sizes, but the most common size is the 10-frame deep hive, which provides ample space for colony expansion and management.
Hives should be placed in a location that provides a balance of sun and shade. Ideally, hives should receive some morning sunlight and be partially shaded during the hottest part of the day. This helps regulate the temperature inside the hive and prevents it from becoming excessively hot. However, it’s important to ensure the hive is not in constant shade, as sunlight is essential for the bees’ navigation and orientation.
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