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14 Best Business Ideas for ISFPs

Written by:

Howard Tillerman is the Chief Marketing Officer for Step By Step Business and an award-winning marketing professional.

Edited by:

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

14 Best Business Ideas for ISFPs

The ISFP personality (Introverted, Observant, Feeling, and Prospecting) is friendly, sensitive, and kind, according to the Myers-Briggs Type Indicator. Individuals who belong to this personality type shy away from disagreements and conflicts. They also don’t like to force their opinions on others. 

If you fall under this personality type, you probably like to have your own space and work at your own pace. An Etsy or any ecommerce business might be the perfect fit for you. Go through the list of ISFP business ideas that we’ve collated and see if anything inspires you.

1. Florist Shop

How to start a florist business

ISFPs are known for their keen aesthetic sense and love for beauty, making a florist shop an ideal business venture. In this setting, they can express their creativity through floral arrangements and connect with customers on a personal level. To thrive, ISFPs should focus on creating a relaxing and visually appealing shop environment. It’s important to build strong relationships with suppliers for the best flowers and materials. Additionally, attending floral design workshops can enhance their skills and offer new ideas.

2. Graphic Design

How to start a graphic design business

Graphic design allows ISFPs to leverage their natural artistic abilities and preference for visual expression. This field offers the flexibility to work on diverse projects, from corporate branding to personal websites, which keeps the work engaging. ISFPs can maximize their potential by staying updated with the latest design software and trends. Networking with other designers and potential clients can also open up new opportunities. Starting with small, manageable projects can help build a portfolio without overwhelming them.

3. Interior Design

How to start an interior design business

Interior design is a perfect outlet for ISFPs to channel their creativity and attention to detail. This role involves transforming spaces to reflect clients’ personalities, which aligns well with an ISFP’s empathetic nature. Success in this field comes from understanding client needs and continuously honing design skills. ISFPs should consider creating a visually stunning portfolio and engaging with social media to showcase their work. Staying informed about sustainable and innovative design materials is also beneficial.

4. Landscaping

How to start a landscaping business

Landscaping allows ISFPs to work closely with nature, aligning with their love for aesthetic and sensory experiences. This business requires practical and creative skills to design outdoor spaces that are both beautiful and functional. ISFPs can excel by offering personalized services and maintaining a hands-on approach to projects. Building a strong local network and focusing on eco-friendly landscaping practices can differentiate their business in a competitive market.

5. Makeup Line

How to start a makeup business

Starting a makeup line is an exciting opportunity for ISFPs to express their artistic flair and passion for beauty products. This venture benefits from their keen eye for color and trend-setting abilities. To succeed, ISFPs should focus on creating unique products that reflect their personal style and values, such as cruelty-free or organic lines. Engaging directly with customers through tutorials and social media can help build a loyal customer base. Keeping up with industry trends and consumer preferences is crucial.

6. Cosmetics

Cosmetics business

Similar to a makeup line, a cosmetics business taps into an ISFP’s strong aesthetic sense and passion for personal expression. Success in this field involves not only creating products that stand out but also understanding what consumers want. ISFPs should consider offering products that align with current beauty trends and their own values, like sustainability. Participating in beauty expos and collaborating with influencers can increase visibility and brand credibility.

7. Massage Therapy

How to start a massage business

Massage therapy suits ISFPs well because it allows them to help others in a tangible, comforting way, aligned with their compassionate nature. They can excel by creating a soothing environment and offering a range of therapeutic services that cater to individual client needs. Building a reputation for attentive and personalized care will attract and retain clients. It’s also important for ISFPs to look after their own physical well-being in this physically demanding career.

8. Physical Therapy

How to start a physical therapy clinic

Physical therapy is a rewarding field for ISFPs, combining their desire to help with their interest in physical health. This business requires a good understanding of anatomy and patient care, areas where ISFPs can excel due to their detailed-oriented and empathetic characteristics. They should focus on continuing education to keep up with medical advancements and consider specializing to attract specific client groups. Developing a compassionate and patient-focused approach will help in retaining clients.

9. Personal Training

How to start a online personal training business

For ISFPs passionate about fitness and wellness, personal training is a great business idea. This role allows them to work one-on-one with clients, providing a personalized service that fits their nurturing style. To succeed, ISFPs should stay abreast of the latest fitness trends and certifications. Building a personal brand through social media and local fitness communities can also help attract and maintain a steady client base. Emphasizing a holistic approach to health will resonate well with clients.

10. Nutrition Consultation

How to start a nutrition business

Nutrition consultation allows ISFPs to combine their caring nature with a passion for healthy living. They can thrive by providing tailored nutrition plans that help clients achieve their health goals. Staying updated with the latest nutrition science and diet trends is crucial. ISFPs should also focus on building strong interpersonal relationships with clients to encourage ongoing engagement. Hosting workshops or creating informative content online can further enhance their visibility.

11. Etsy Store

etsy store business idea

An Etsy store is an excellent platform for ISFPs to express their unique artistic talents, whether through handmade crafts, art, or vintage goods. This venture offers the flexibility to work from home and at their own pace, which is ideal for ISFPs. Success in this arena comes from creating distinctive, high-quality products and engaging effectively with the Etsy community. Utilizing social media to drive traffic to their store can significantly boost sales.

12. Ecommerce Store

How to start an ecommerce business

Running an ecommerce store allows ISFPs to sell products that align with their interests and passions. Whether it’s fashion, gadgets, or niche hobbies, they can create a business that mirrors their values. ISFPs can excel by providing excellent customer service and a personalized shopping experience. Staying updated with ecommerce trends and consumer behavior is key, along with effective online marketing strategies to attract and retain customers.

13. Coaching

coaching business idea

Coaching is a fulfilling way for ISFPs to make a direct impact on others’ lives, whether it’s life coaching, career coaching, or another area they are passionate about. Building a business around helping others achieve their goals plays to their strengths of empathy and individualized attention. ISFPs should focus on gaining certifications relevant to their coaching field and sharing their personal success stories to build credibility. Developing strong listening and communication skills is also vital.

Discover how to start a coaching business in your area of expertise

Below we highlight three specific coaching business ideas that can put you on the path to entrepreneurial success.
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14. Plastic Recycling

How to start a recycling business

Starting a plastic recycling business appeals to the environmentally conscious side of ISFPs, allowing them to contribute to sustainability. This venture requires understanding of recycling technology and the plastic industry, but it can be highly rewarding. ISFPs can maximize their impact by focusing on community involvement and education about recycling. Building partnerships with local businesses and community organizations can help secure a steady supply of recyclable materials and increase community engagement.

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14 Best Business Ideas for ISFPs