238 Lingerie Business Name Ideas

If you’re starting a lingerie business, congratulations! You have an exciting journey ahead. You also have a host of decisions to make, and one of the most important is choosing your business name.

The name will be the first impression that people will have of your lingerie business, so your decision should be carefully considered.

Choosing a winning name is not always easy, but luckily, you’ll find valuable tips and suggestions in this handy guide.

We’ve done some work and come up with some name suggestions for your lingerie business. The names are divided into categories so that you can choose one that fits your brand’s personality.

Wordplay and Puns

1. Flauntasy
2. Silkosity
3. Sheery
4. Underglory
5. Lingerlust
6. Temptasia
7. Undream
8. Tantalace
9. Satinity
10. Meshmerize
11. VaVaLuxe
12. Underscore
13. Intimatique
14. Knotty & Nice
15. Barely There
16. Knicker Pickers
17. Racy & Lacey
18. Cheeky Chic
19. Silky Situation
20. Sheer Delight
21. Bra-vo Secrets
22. Sweet Nothing Studio
23. IntiMates by Design
24. Slip Into Bliss
25. Laced With Love
26. Undress the Part
27. Curve Appeal Studio
28. Lace Up Your Life
29. Love in the Details

Body Positivity and Inclusivity

30. Curvella
31. Amplis
32. Bodivine
33. Selfluence
34. BodyKind
35. Reverina
36. Confidance
37. Lustrous
38. Beautitude
39. Curvology
40. Bodifique
41. Curvessence
42. Unibody
43. Magnifemme
44. Body Bliss
45. Celebrated Curves
46. Unveiled Confidence
47. Vibrant Frames
48. Free Figures
49. Bold Silhouettes
50. Soft Power
51. Ever True
52. Unveil You
53. Every Curve
54. True Form Intimates
55. Daring Form Designs
56. Fierce Curve Wear
57. Inclusively Yours Lingerie
58. Glow Within Intimates
59. Freedom in Lace
60. Allure for All
61. Boldly Beautiful Bodies
62. Diversity In Design
63. Celebrate Your Silhouette
64. Perfectly You Lingerie
65. Love Your Lines
66. Your True Shape

Colors and Materials

67. Cobaltine
68. Crimsoness
69. Saffronique
70. Goldessa
71. Velveris
72. Linenza
73. Silkura
74. Azurette
75. Red Lace
76. Satin Dreams
77. Lace Muse
78. Ruby Glow
79. Satin Kiss
80. Silk Seduce
81. Jade Organza
82. Ivory Thread
83. Silk Bloom
84. Scarlet Lace
85. Velvet Allure
86. Lace Couture
87. Silk Temptations
88. Blush Pearl Harmony
89. Amethyst Silk Co.
90. Indigo Lace Atelier
91. Golden Hour Lingerie
92. Rose Gold Allure
93. Velvet Lace Dreams

Nature-Inspired

94. Petalora
95. Azura
96. Thalene
97. Rosella
98. Maravi
99. Orlena
100. Nympha
101. Auralis
102. Blooming Lace
103. Moonlit Silk
104. Misted Petals
105. Rosewood Lace
106. Sandstone Kiss
107. Dusk Willow
108. Lavender Sky
109. Meadow Silk
110. Lotus Breeze
111. Wild Fern
112. Snowdrop Silk Lingerie
113. Cherry Blossom Lace
114. Twisted Vine Intimates
115. Ivy Leaf Lingerie
116. Wild Blossom Lace
117. Amber Moon Lingerie
118. Crystal Dew Lingerie
119. Ocean Breeze Laces

Seasonal or Occasional

120. Festiva
121. Snowlace
122. Nightfall
123. Fêtewear
124. Honeymooner
125. LuxeGala
126. Lovelight
127. Valentinea
128. Evermore
129. Sweetheart
130. Moonlingerie
131. Blushnights
132. CozyCorset
133. Bride’s Bliss
134. NewYear’s Nook
135. Spring Fling
136. Holiday Lace
137. Cupid’s Whisper
138. Starry Nights
139. Cozy Intimates
140. Summer Embrace
141. Sparkle Temptations
142. Festive Fantasy
143. Snow Kissed
144. Midnight Kiss Intimates
145. Summer Seduction Lingerie
146. Chic Winter Desire
147. Naughty Night Delights
148. Sassy Holiday Couture
149. Mistletoe Magic Lingerie
150. Sultry Summer Nights
151. Winter Wonderland Lace
152. Midnight Romance Lingerie

Exotic and International

153. Odessa
154. Lyvian
155. Danyae
156. Zivae
157. Tasiya
158. Esmirna
159. Amarae
160. Saphira
161. Zena
162. Jorva
163. Taliah
164. Mirah
165. Parisian Nights
166. Lotus Whisper
167. Bali Secrets
168. Saffron Mystique
169. Havana Dusk
170. Venetian Velvet
171. Riviera Allure
172. Celestial Lace
173. Mirage Couture
174. Spanish Rose
175. Jasmine & Velvet
176. Silks of India
177. Spice Market Secrets
178. Imperial Silk Collection
179. Sahara Moon Couture
180. Eastern Charm Lingerie
181. Oriental Lace Beauty
182. Azure Silk Dream
183. Royal Silk Affair

Vintage and Retro

184. RetroChic
185. LaceMementos
186. OldFlair
187. Vintique
188. Glamourette
189. PinupNoir
190. GlamourAvenue
191. RetroVow
192. Lacehaven
193. RougeEra
194. Charmette
195. Pinup Lace
196. Vintage Vixen
197. Burlesque Lace
198. Glamorously Retro
199. Flirty Vintage
200. Boudoir Secrets
201. Timeless Desire
202. Retro Temptation
203. Vintage Tease
204. Silk & Lace Emporium
205. Old Hollywood Lingerie
206. Classic Charm Lingerie
207. Old Fashioned Seduction
208. Boudoir Bliss Co.
209. Glamour Lace Studio
210. The Lace Attic
211. Nostalgic Desire Lingerie

Minimalist and Modern

212. Meshé
213. Vero
214. Emé
215. Nuda
216. Aura
217. Tulle
218. Veil
219. Silka
220. Simply Sheer
221. Minimal Lace
222. Raw Beauty
223. Sheer Desire
224. Hidden Grace
225. Urban Silk
226. Subtle Wear
227. Noir Lace
228. Bare Appeal
229. Pure Intimates
230. Bare Lines Design
231. Silken Essence Co.
232. The Lace Edit
233. Gentle Touch Lingerie
234. Luxe Underneath Wear
235. Veil and Lace
236. Soft Curves Lingerie
237. Barely By Design
238. Intimate Silk Lab

How to Choose a Name for Your Lingerie Business

Here are some key factors to consider when choosing your lingerie business name.

1. Check Name Availability

When you come up with name options, you’ll want to make sure they’re available and stand out from competitor names.

Do a business name search on your state’s Secretary of State’s website to see if the name is available. The search will also show similar names, so you can ensure your name is unique in your state.

Also, visit the United States Patent and Trademark Office’s website to check if the name is trademarked.

2. Check Your State’s Business Name Regulations

Each state has rules regarding business names, often restricting words such as “bank” or “university.” Some states have stricter rules than others. For example, Michigan has a long list of prohibited words. You should be able to find your state’s rules on the Secretary of State’s website.

Upon creating an LLC, it’s mandatory to have either “LLC,” “limited liability company,” or “limited liability” as part of its official name.” This ensures clarity and compliance with naming conventions for such entities.

3. Choose a Name with Relevance

Your name should be relevant to your lingerie business products. It should also reflect your business mission. Often, if you write down a description of your brand identity, you’ll come up with words that have the potential to be used in your business name.

4. Keep It Simple

Your name should be easy to say so that it’s more memorable. It should also be easy to spell so people can search for your lingerie business online. 

5. Short and Unique

Short, unique, and catchy names tend to stand out. Think Google, which is so catchy and unique that it’s become a verb!

6. Get Feedback

Family and friends can give you an outside perspective on your lingerie business name. They can offer suggestions and give you feedback on the names you have in mind.

7. Allow for Expansion

As your business grows, you may expand into new product or service lines, so you don’t want a business name that’s too narrow. For example, use “Velvet Vibes” instead of “Bridal Bliss Lingerie.”

The name should also have timeless appeal. Don’t try to capture a trend — trends continuously change, so you don’t want a name that could become outdated. 

8. .com is Best

Domain names that end in .com generally reflect more credibility than alternatives. That’s why you should first check if that domain is available for your business name. To save time, use our Domain Name Search Tool to find an available website name and get the perfect domain for your business.

9. Use Keywords to Boost SEO

You’ll want your name to be SEO-friendly to boost your organic search engine rankings. Use words your potential customers might search for, like “lingerie,” “intimates,” “lace,” “boudoir,” “luxury,” and “seduction.”

10. How Does it Sound?

Say the name out loud to see how it rolls off the tongue. Is it pleasant? Does it evoke positivity? You’d be surprised how different a name sounds when you say it compared to when you think it. 

11. Appeal to Emotions

Names that evoke positive emotions can create a connection with your target customers. You want them to feel good about your lingerie business. 

Common Questions

Should the name reflect the target audience?

Yes, tailoring your business name to your target audience is crucial. For instance, if your brand caters to young, fashion-forward customers, a trendy and playful name might resonate best. On the other hand, a name that exudes elegance and sophistication might appeal to customers seeking luxury lingerie. Aligning the name with your audience ensures relevance and builds trust.

Is it better to use a word in another language, like French or Italian?

Using words from languages associated with romance or luxury, such as French or Italian, can add sophistication to your brand name. For instance, “Belle Lingerie” or “Intimi di Lusso” carry an upscale, exotic appeal. However, ensure the name is easy to pronounce and understand for your target audience.

Can puns or wordplay be effective for a lingerie business name?

Puns and wordplay can make a name memorable and fun, particularly for a younger, playful audience. Names like “Barely There” or “Knicker Pickers” add humor and intrigue. However, ensure the tone aligns with your brand; overly quirky names might not suit a high-end or romantic image.

What are some examples of successful lingerie business names, and what makes them work?

Examples like “Victoria’s Secret” or “Savage X Fenty” succeed because they are distinctive, evoke a sense of allure, and resonate with their target audience. “Victoria’s Secret” hints at mystery and elegance, while “Savage X Fenty” appeals to empowerment and boldness. These names are memorable and align perfectly with their branding.

Can a lingerie business rebrand if the original name no longer fits?

Yes, rebranding is an option if the original name no longer aligns with the business’s vision, growth, or customer base. While it can be challenging, especially if the name has established recognition, a well-planned rebrand can refresh the business’s identity and better align it with new goals or markets.