People with the ISTP personality type (Introverted, Observant, Thinking, and Prospecting) are able to sift through large amounts of data, identifyth ...
Howard Tillerman
Howard Tillerman
Expertise
Marketing strategy, Business strategy, Branding
Currently
Chief Marketing Officer
Education
Master of Business (MBA) specializing in marketing, Stanford University Master of Science in Marketing, HEC
Howard Tillerman is the Chief Marketing Officer for Step By Step Business and an award-winning marketing professional.
Education
Howard attended Stanford University where he also earned his Master of Business (MBA) specializing in marketing. During his undergraduate years, he also studied abroad at Columbia in Paris.
Experience
Howard is a marketing and strategy specialist that has created and accelerated marketing strategies and brand awareness for companies around the globe. Since his years at Stanford, he has acquired vast experience in marketing, branding, strategic planning, and innovation for several national and international companies, including a stint as a CMO of an IT company in Paris, where his fluent French was invaluable.
Howard was the VP, Product Sales & Strategy at Seeking Alpha, overseeing the custom solutions team. He started his career at Lowe & Partner/SMS developing and producing digital projects for Smirnoff and Mercedes, where he also won a STEVIE award for marketing campaign of the year.
Howard also oversaw the direct marketing for Investopedia’s Academy ecommerce products and was a strategic advisor to Dotdash. Prior to Dotdash, he led consumer growth and engagement programs at such online companies as Weebly (acquired by Square), Spafinder, and LegalZoom, among others.
In his current role at Step By Step Business, a company focused on helping aspiring entrepreneurs, he has been entrusted with building a strategy to grow awareness of the vast entrepreneurial opportunities that exist and how to capitalize on those opportunities. He is focused on the company’s long-term goal, which is to inspire the creation of thousands of new businesses. He manages the strategies for driving audience growth and development for the brands’ newsletters, social media, and podcast programs.
Recent articles
13 Best Business Ideas for ISTPs
Howard Tillerman
Published on August 29, 2022
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14 Best Business Ideas for ISFJs
Howard Tillerman
Published on August 29, 2022
Are you quiet but friendly and committed to meeting obligations? If so, then you belong to the ISFJ personality type (Introverted, Observant,Feeling ...
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14 Best Business Ideas for ISTJs
Howard Tillerman
Published on August 29, 2022
People identified as ISTJ (Introverted, Observant, Thinking, and Judging) are quiet, practical, realistic, and responsible, according to theMyers-Br ...
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15 Best Business Ideas for INFJs
Howard Tillerman
Published on August 29, 2022
The INFJ personality type (Introverted, Intuitive, Feeling, and Judging) seeks meaning and connection in ideas, relationships, and materialpossessio ...
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How to Start a Solar Panel Installation Business
Howard Tillerman
Published on October 20, 2021
Solar is a growing industry with a bright future. The United States has installed 108.7 gigawatts-DC (GWdc) of solar PV capacity, enough to power18. ...
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How to Start a Candy Making Business
Howard Tillerman
Published on October 13, 2021
Starting a candy business can be a great idea to cash in on America’s love for candy. However, laying the foundation for a flourishing candybusine ...
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How to Start a Dog Treat Business
Howard Tillerman
Published on October 11, 2021
Anybody who owns a dog knows that dogs are crazy about treats! And as people have been spending more time at home, they’ve also been spending more ...
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How to Start a Pearl Party Business
Howard Tillerman
Published on September 27, 2021
A pearl party is a 21st-century twist on the old-school Tupperware party, with mainly women getting together online, rather than in person, to openo ...
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How to Start a Makeup Business
Howard Tillerman
Published on September 24, 2021
If you’re a beautician or have always wanted to help people look their best, starting a makeup business could be a great fit for you. The beautyin ...
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