Howard Tillerman

Howard Tillerman

Howard Tillerman

Expertise

Marketing strategy, Business strategy, Branding

Currently

Chief Marketing Officer

Education

Master of Business (MBA) specializing in marketing, Stanford University Master of Science in Marketing, HEC

Howard is a marketing and strategy specialist that has created and accelerated marketing strategies and brand awareness for companies around the globe. Since his years at Stanford, he has acquired vast experience in marketing, branding, strategic planning, and innovation for several national and international companies. Howard attended Stanford University where he also earned his Master of Business (MBA) specializing in marketing. During his graduate years, he also studied abroad at HEC in Paris.

Howard Tillerman is the Chief Marketing Officer for Step By Step Business and an award-winning marketing professional.

Experience

Howard is a marketing and strategy specialist that has created and accelerated marketing strategies and brand awareness for companies around the globe. Since his years at Stanford, he has acquired vast experience in marketing, branding, strategic planning, and innovation for several national and international companies, including a stint as a CMO of an IT company in Paris, where his fluent French was invaluable.

Howard was the VP, Product Sales & Strategy at Seeking Alpha, overseeing the custom solutions team. He started his career at Lowe & Partner/SMS developing and producing digital projects for Smirnoff and Mercedes, where he also won a STEVIE award for marketing campaign of the year.

Howard also oversaw the direct marketing for Investopedia’s Academy ecommerce products and was a strategic advisor to Dotdash. Prior to Dotdash, he led consumer growth and engagement programs at such online companies as Weebly (acquired by Square), Spafinder, and LegalZoom, among others.

In his current role at Step By Step Business, a company focused on helping aspiring entrepreneurs, he has been entrusted with building a strategy to grow awareness of the vast entrepreneurial opportunities that exist and how to capitalize on those opportunities. He is focused on the company‚Äôs long-term goal, which is to inspire the creation of thousands of new businesses. He manages the strategies for driving audience growth and development for the brands’ newsletters, social media, and podcast programs.

Education

Howard attended Stanford University where he also earned his Master of Business (MBA) specializing in marketing. During his undergraduate years, he also studied abroad at Columbia in Paris.

Recent articles

How to Start an Embroidery Business

How to Start an Embroidery Business

Howard Tillerman

Published on July 27, 2021

With decorated apparel in the middle of an extended boom, starting your own embroidery business today could satisfy your passion and lead tosignific ...

How to Start an Airbnb Business

How to Start an Airbnb Business

Howard Tillerman

Published on May 24, 2021

In just one decade, Airbnb has revolutionized the tourism and lodging industries, forcing hotels to offer more services, creating new flights toout- ...

How to Start a Cookie Business

How to Start a Cookie Business

Howard Tillerman

Published on May 21, 2021

Do you like baking and eating delicious cookies? If so, you should know that the cookie market is expanding both within the US and globally,offering ...