Howard Tillerman

Howard Tillerman

Howard Tillerman

Expertise

Marketing strategy, Business strategy, Branding

Currently

Chief Marketing Officer

Education

Master of Business (MBA) specializing in marketing, Stanford University Master of Science in Marketing, HEC

Howard Tillerman is the Chief Marketing Officer for Step By Step Business and an award-winning marketing professional.

Education

Howard attended Stanford University where he also earned his Master of Business (MBA) specializing in marketing. During his undergraduate years, he also studied abroad at Columbia in Paris.

Experience

Howard is a marketing and strategy specialist that has created and accelerated marketing strategies and brand awareness for companies around the globe. Since his years at Stanford, he has acquired vast experience in marketing, branding, strategic planning, and innovation for several national and international companies, including a stint as a CMO of an IT company in Paris, where his fluent French was invaluable.

Howard was the VP, Product Sales & Strategy at Seeking Alpha, overseeing the custom solutions team. He started his career at Lowe & Partner/SMS developing and producing digital projects for Smirnoff and Mercedes, where he also won a STEVIE award for marketing campaign of the year.

Howard also oversaw the direct marketing for Investopedia’s Academy ecommerce products and was a strategic advisor to Dotdash. Prior to Dotdash, he led consumer growth and engagement programs at such online companies as Weebly (acquired by Square), Spafinder, and LegalZoom, among others.

In his current role at Step By Step Business, a company focused on helping aspiring entrepreneurs, he has been entrusted with building a strategy to grow awareness of the vast entrepreneurial opportunities that exist and how to capitalize on those opportunities. He is focused on the company’s long-term goal, which is to inspire the creation of thousands of new businesses. He manages the strategies for driving audience growth and development for the brands’ newsletters, social media, and podcast programs.

Recent articles

13 Best Business Ideas for INTPs

13 Best Business Ideas for INTPs

Howard Tillerman

Published on August 29, 2022

If you’re an INTP personality, you are skeptical, sometimes critical, but always analytical, the Myers-Briggs Type Indicator states. You preferthe ...

10 Best Business Ideas for INFPs

10 Best Business Ideas for INFPs

Howard Tillerman

Published on August 29, 2022

People with the INFP personality are idealistic, curious, and creative, based on the Myers-Briggs Type Indicator. They are quick to seepossibilities ...

14 Best Business Ideas for ISFPs

14 Best Business Ideas for ISFPs

Howard Tillerman

Published on August 29, 2022

The ISFP personality is friendly, sensitive, and kind, according to the Myers-Briggs Type Indicator. Individuals who belong to this personality type ...

13 Best Business Ideas for ISTPs

13 Best Business Ideas for ISTPs

Howard Tillerman

Published on August 29, 2022

People with the ISTP personality type are able to sift through large amounts of data, identify the problems, and act quickly to find workablesolutio ...

14 Best Business Ideas for ISFJs

14 Best Business Ideas for ISFJs

Howard Tillerman

Published on August 29, 2022

Are you quiet but friendly and committed to meeting obligations? If so, then you belong to the ISFJ personality type, according to the Myers-BriggsT ...

14 Best Business Ideas for ISTJs

14 Best Business Ideas for ISTJs

Howard Tillerman

Published on August 29, 2022

People identified as ISTJ are quiet, practical, realistic, and responsible, according to the Myers-Briggs Type Indicator. They value traditions,loya ...

15 Best Business Ideas for INFJs

15 Best Business Ideas for INFJs

Howard Tillerman

Published on August 29, 2022

The INFJ personality type seeks meaning and connection in ideas, relationships, and material possessions, according to the Myers-Briggs TypeIndicato ...

How to Start a Solar Panel Installation Business

How to Start a Solar Panel Installation Business

Howard Tillerman

Published on October 20, 2021

Solar is a growing industry with a bright future. The United States has installed 108.7 gigawatts-DC (GWdc) of solar PV capacity, enough to power18. ...

How to Start a Candy Business

How to Start a Candy Business

Howard Tillerman

Published on October 13, 2021

Starting a candy business can be a great idea to cash in on America’s love for candy. However, laying the foundation for a flourishing candybusine ...