In 2020, Lorian and John Roethlein founded Arizona Mushroom Co., an innovative venture that specializes in cultivating high-quality mushrooms andcre ...
Esther Strauss
Esther Strauss
Expertise
Business management, Business strategy, Personal finance, Human resources management, Media planning
Currently
Co-founder
Education
Bachelor’s Degree in Business Management, Mannheim Business School, Master of Business Administration (MBA), Wharton School at the University of Pennsylvania
Esther Strauss is the co-founder of Step By Step Business, as well as an accomplished author and speaker.
Education
Esther attended the University of Pennsylvania, during which time she studied abroad at Oxford University. While at Penn, she was involved in an entrepreneurship program and won the Best Business Idea award twice. She earned her Master of Business Administration (MBA) from the Wharton School at the University of Pennsylvania. She was also an assistant professor at Babson College and taught entrepreneurial leadership courses.
Experience
Esther is a business strategist with over 20 years of experience as an entrepreneur, executive, educator, and management advisor. She has founded companies in technology and media, both of which had successful exits within 5 years. The companies now employ over 200 people. She has several impressive accomplishments in the media field.
Esther was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards. She also appears in print, broadcast and streaming media as a personal finance and careers commentator and expert.
She served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
Her work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX. Visual Aesthetics, and Website Design.
Currently, as a co-founder of Step-By-Step Business, a company focused on educating aspiring entrepreneurs, her role is to strategically drive the growth of the company, and to make sure that the information provided to entrepreneurs provides the greatest possible value. The company’s long-term goal is to inspire the formation of thousands of new businesses by creating awareness of opportunities and providing comprehensive guidance to entrepreneurs around the world.
Recent articles
How Traditional Techniques Define Modern Mushroom Farming
Esther Strauss
Published on April 15, 2024
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How a Simple Idea Became a Lifesaver for Singles
Esther Strauss
Published on April 11, 2024
In this interview, we’re speaking with Rob van den Akker, the mind behind TheLifeSigns, a unique service designed to support singles livingalo ...
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How to Succeed with an African Wildlife Tour Business
Esther Strauss
Published on April 11, 2024
In this interview, we delve into the world of Augustine Tours, a distinguished tour company founded by Augustin Ndikuriyo, specializing intailor-mad ...
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Felix Norton’s Website Design Tips for Small Businesses
Esther Strauss
Published on April 11, 2024
In today’s interview, we’re joined by Felix Norton, the managing director of Woww, a digital agency renowned for its WordPress webdesign ...
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How Design Match Connects Startups with the Perfect Designer
Esther Strauss
Published on April 11, 2024
In the dynamic world of startups, the intersection of design and technology is vital. Danielle Thompson, the founder of Design Match, stands at this ...
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How a Legacy Inspired LIPSMART’s Innovative Lip Treatment
Esther Strauss
Published on April 11, 2024
In this interview, we explore the entrepreneurial journey of Briana Brumer, the mind behindLIPSMART. Briana Brumer is the founder & CEO ofLI ...
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How Mediumchat Balances Technology and Spirituality
Esther Strauss
Published on April 11, 2024
In this interview, we speak with Amy Bos, the co-founder and COO of Mediumchat.co.uk. With her unique perspective as a leader in the onlinespiritual ...
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How Sustainable Practices Boost Gourmet Mushrooms at MyCo Planet
Esther Strauss
Published on April 4, 2024
In this interview, we delve into the world of mushroom cultivation with Robin Moore, the founder of MyCo Planet. Based in Kansas City, MyCo Planetha ...
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Dave Bowden’s Guide to Starting a Men’s Fashion Blog
Esther Strauss
Published on April 3, 2024
Welcome to our interview with Dave Bowden, the creative force behind Irreverent Gent, a distinguished blog in the realm of men’s fashion andli ...
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