The Hawkeye State is second to none at combining old and new. On the one hand, its agricultural industry is America’s breadbasket, responsible for ...
Esther Strauss
Esther Strauss
Expertise
Business management, Business strategy, Personal finance, Human resources management, Media planning
Currently
Co-founder
Education
Bachelor’s Degree in Business Management, Mannheim Business School, Master of Business Administration (MBA), Wharton School at the University of Pennsylvania
Esther Strauss is the co-founder of Step By Step Business, as well as an accomplished author and speaker.
Education
Esther attended the University of Pennsylvania, during which time she studied abroad at Oxford University. While at Penn, she was involved in an entrepreneurship program and won the Best Business Idea award twice. She earned her Master of Business Administration (MBA) from the Wharton School at the University of Pennsylvania. She was also an assistant professor at Babson College and taught entrepreneurial leadership courses.
Experience
Esther is a business strategist with over 20 years of experience as an entrepreneur, executive, educator, and management advisor. She has founded companies in technology and media, both of which had successful exits within 5 years. The companies now employ over 200 people. She has several impressive accomplishments in the media field.
Esther was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards. She also appears in print, broadcast and streaming media as a personal finance and careers commentator and expert.
She served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
Her work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX. Visual Aesthetics, and Website Design.
Currently, as a co-founder of Step-By-Step Business, a company focused on educating aspiring entrepreneurs, her role is to strategically drive the growth of the company, and to make sure that the information provided to entrepreneurs provides the greatest possible value. The company’s long-term goal is to inspire the formation of thousands of new businesses by creating awareness of opportunities and providing comprehensive guidance to entrepreneurs around the world.
Recent articles
Starting a Business in Iowa: 13-Step Guide
Esther Strauss
Published on September 9, 2021
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How Many DBAs Can an LLC Have?
Esther Strauss
Published on September 2, 2021
If you’re in the process of forming a limited liability corporation (LLC) or have already formed one, the thought of using multiple DBAs might ...
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Starting a Business in Idaho: 13-Step Guide
Esther Strauss
Published on September 2, 2021
With the eighth-lowest population density in the US, the Gem State is known for its wide open spaces and beautiful mountain ranges. But not onlydoes ...
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Starting a Business in Hawaii: 13-Step Guide
Esther Strauss
Published on September 2, 2021
Hawaii may be America’s youngest state, but it’s no spring chicken when it comes to economic maturity. The archipelago offers a vibrantenvironme ...
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Starting a Business in Delaware: 13-Step Guide
Esther Strauss
Published on August 24, 2021
The First State may be small, but it’s a giant in business terms. Business-friendly tax and legal policies have prompted entrepreneurs from across ...
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What Is an LLC Operating Agreement?
Esther Strauss
Published on August 24, 2021
An operating agreement for a limited liability company (LLC) is an important legal document that details who owns the business and also providesesse ...
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Starting a Business in Arizona: 13-Step Guide
Esther Strauss
Published on August 19, 2021
With its warm weather year-round, stunning natural beauty, and bustling arts scene, the Grand Canyon state is a great place to live and do business. ...
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A Beginner’s Guide to Starting a Custom Sticker Business
Esther Strauss
Published on August 18, 2021
When establishing your furniture store, consider these significantfactors: Define your products — Decide on the types of stickers you willoff ...
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How to Open a Business Bank Account in 6 Steps
Esther Strauss
Published on August 13, 2021
There are plenty of reasons to open a business bank account. Even if you are the only employee of your business, it’s logical to separate ...
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