In the verdant realm of garden design, where creativity intertwines with the natural world, stands Alicia Blas, the visionary founder of FirmlyPlant ...
Esther Strauss
Esther Strauss
Expertise
Business management, Business strategy, Personal finance, Human resources management, Media planning
Currently
Co-founder
Education
Bachelor’s Degree in Business Management, Mannheim Business School, Master of Business Administration (MBA), Wharton School at the University of Pennsylvania
Esther Strauss is the co-founder of Step By Step Business, as well as an accomplished author and speaker.
Education
Esther attended the University of Pennsylvania, during which time she studied abroad at Oxford University. While at Penn, she was involved in an entrepreneurship program and won the Best Business Idea award twice. She earned her Master of Business Administration (MBA) from the Wharton School at the University of Pennsylvania. She was also an assistant professor at Babson College and taught entrepreneurial leadership courses.
Experience
Esther is a business strategist with over 20 years of experience as an entrepreneur, executive, educator, and management advisor. She has founded companies in technology and media, both of which had successful exits within 5 years. The companies now employ over 200 people. She has several impressive accomplishments in the media field.
Esther was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards. She also appears in print, broadcast and streaming media as a personal finance and careers commentator and expert.
She served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
Her work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX. Visual Aesthetics, and Website Design.
Currently, as a co-founder of Step-By-Step Business, a company focused on educating aspiring entrepreneurs, her role is to strategically drive the growth of the company, and to make sure that the information provided to entrepreneurs provides the greatest possible value. The company’s long-term goal is to inspire the formation of thousands of new businesses by creating awareness of opportunities and providing comprehensive guidance to entrepreneurs around the world.
Recent articles
The Garden Whisperer: Alicia Blas’s Path to Plant Perfection
Esther Strauss
Published on December 12, 2023
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Laura Peters Abalos on Building a $800K/year Travel Blog Business
Esther Strauss
Published on December 11, 2023
In an ever-evolving digital world where travel and entrepreneurship intertwine beautifully, Laura Peters Abalos is a luminary in the realm of travel ...
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How Thriving Home Cooked Up a Blogging Revolution
Esther Strauss
Published on December 6, 2023
In this interview, we have the pleasure of sitting down with Rachel and Polly, the inspiring minds behind Thriving Home. This popular blog has noton ...
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How Stephanie O’Dea Turned Her New Year’s Resolution into an Online Empire
Esther Strauss
Published on December 5, 2023
Stephanie O’Dea’s entrepreneurial journey is a remarkable tale of transformation, creativity, and resilience. Beginning with a simpleNew ...
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Pete Chatfield’s Journey with Household Money Saving
Esther Strauss
Published on December 5, 2023
Introducing Pete Chatfield, the creative force behind Household Money Saving. His blog stands as a guiding light, offering advice and actionabletips ...
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Alicia Butler Pierre’s Visionary Approach to Business Infrastructure
Esther Strauss
Published on December 3, 2023
The story of Equilibria, spearheaded by the astute and visionary Alicia Butler Pierre, is one of transformation, resilience, and strategicinnovation ...
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Behind the Chair with Set Lopez: Building Virtus Barber in Dallas
Esther Strauss
Published on December 1, 2023
Set Lopez, the visionary founder of Virtus Barber and Co., has carved a unique niche in the bustling heart of Dallas, TX. His journey — fromconcep ...
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Alexander’s Journey: Tech to Fashion Guru
Esther Strauss
Published on November 22, 2023
Meet Alexander Stoicoff, the innovative entrepreneur behind Suits Expert, a distinguished online platform and blog dedicated to elevatingmen’s ...
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Inside Gruntify’s Mission to Transform Field Services
Esther Strauss
Published on November 15, 2023
In a world where technology continuously reshapes how we work and live, innovators like Igor Stjepanovic, the CEO of Gruntify, stand at theforefront ...
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