In this interview, we sit down with Shelly Luan, the founder and artist behind Face Painting by Shelly, a successful face painting business knownfor ...
Esther Strauss
Esther Strauss
Expertise
Business management, Business strategy, Personal finance, Human resources management, Media planning
Currently
Co-founder
Education
Bachelor’s Degree in Business Management, Mannheim Business School, Master of Business Administration (MBA), Wharton School at the University of Pennsylvania
Esther Strauss is the co-founder of Step By Step Business, as well as an accomplished author and speaker.
Education
Esther attended the University of Pennsylvania, during which time she studied abroad at Oxford University. While at Penn, she was involved in an entrepreneurship program and won the Best Business Idea award twice. She earned her Master of Business Administration (MBA) from the Wharton School at the University of Pennsylvania. She was also an assistant professor at Babson College and taught entrepreneurial leadership courses.
Experience
Esther is a business strategist with over 20 years of experience as an entrepreneur, executive, educator, and management advisor. She has founded companies in technology and media, both of which had successful exits within 5 years. The companies now employ over 200 people. She has several impressive accomplishments in the media field.
Esther was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards. She also appears in print, broadcast and streaming media as a personal finance and careers commentator and expert.
She served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
Her work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX. Visual Aesthetics, and Website Design.
Currently, as a co-founder of Step-By-Step Business, a company focused on educating aspiring entrepreneurs, her role is to strategically drive the growth of the company, and to make sure that the information provided to entrepreneurs provides the greatest possible value. The company’s long-term goal is to inspire the formation of thousands of new businesses by creating awareness of opportunities and providing comprehensive guidance to entrepreneurs around the world.
Recent articles
How Face Painting by Shelly Became a Must-Have at Events
Esther Strauss
Published on September 6, 2024
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Ben Torres on Creating a Whiskey And Cigar Bar In Charlotte, NC
Esther Strauss
Published on September 2, 2024
In this interview, we sit down with Ben Torres, vice president of operations at The Vintage Whiskey and Cigar Bar, to explore the vision and passion ...
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How MedAssent DDS Supports Dental Medication Management
Esther Strauss
Published on September 2, 2024
Lauren Fang is a pioneering force in digital health, co-founding MedAssent DDS with a vision to revolutionize dental care. With a deep-rootedconnect ...
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Inside Woofie’s: Amy Addington on Building a Pet Care Franchise
Esther Strauss
Published on September 2, 2024
Amy Addington’s journey from a career in telecom and tech space to co-founding Woofie’s® with her neighbor Leslie Barron is a testament to herp ...
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How Golden Balloons NYC Thrives in the Event Decoration Industry
Esther Strauss
Published on August 28, 2024
In this interview, Tagir, the general manager of Golden Balloons NYC, shares insights into the balloon decoration business in one of theworld’ ...
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How Nova Chief of Staff Trains and Educates Future Chiefs of Staff
Esther Strauss
Published on August 26, 2024
Maggie Olson, founder & CEO of Nova Chief of Staff, brings a wealth of experience from her diverse background in retail, executive development,a ...
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How Plaza Japan Found a Niche in Japanese Anime and Hobby Products
Esther Strauss
Published on August 26, 2024
Jun Ibaraki, the visionary behind Plaza Japan, transformed his passion for Japanese culture into a thriving e-commerce business that bringsauthentic ...
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How One No-Code AI Tool is Changing the Game for Excel Users
Esther Strauss
Published on August 19, 2024
Meet David Bressler, the visionary founder behind Formula Bot, an AI-powered tool that has dramatically simplified the way Excel users manage theird ...
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How Samantha Kuczynski Revives Vintage Furniture with Stuffed & Tufted
Esther Strauss
Published on August 19, 2024
In this interview, we speak with Samantha Kuczynski, the talented owner and upholsterer behind Stuffed & Tufted, a Baltimore-based customupholst ...
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