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Esther Strauss

Esther Strauss

Esther Strauss

Expertise

Business management, Business strategy, Personal finance, Human resources management, Media planning

Currently

Co-founder

Education

Bachelor’s Degree in Business Management, Mannheim Business School, Master of Business Administration (MBA), Wharton School at the University of Pennsylvania

Esther Strauss is the co-founder of Step By Step Business, as well as an accomplished author and speaker.

Education

Esther attended the University of Pennsylvania, during which time she studied abroad at Oxford University. While at Penn, she was involved in an entrepreneurship program and won the Best Business Idea award twice. She earned her Master of Business Administration (MBA) from the Wharton School at the University of Pennsylvania. She was also an assistant professor at Babson College and taught entrepreneurial leadership courses.

Experience

Esther is a business strategist with over 20 years of experience as an entrepreneur, executive, educator, and management advisor. She has founded companies in technology and media, both of which had successful exits within 5 years. The companies now employ over 200 people. She has several impressive accomplishments in the media field.

Esther was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards. She also appears in print, broadcast and streaming media as a personal finance and careers commentator and expert.

She served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.

Her work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX. Visual Aesthetics, and Website Design.

Currently, as a co-founder of Step-By-Step Business, a company focused on educating aspiring entrepreneurs, her role is to strategically drive the growth of the company, and to make sure that the information provided to entrepreneurs provides the greatest possible value. The company’s long-term goal is to inspire the formation of thousands of new businesses by creating awareness of opportunities and providing comprehensive guidance to entrepreneurs around the world.

 

 

Recent articles

How Swing ATL Blends Mini Golf and Events for a Winning Experience

How Swing ATL Blends Mini Golf and Events for a Winning Experience

Esther Strauss

Published on September 23, 2024

In this interview, we sit down with Masika George, co-owner of Swing ATL, to explore the journey behind this unique mini golf course in Fairburn,GA. ...

How Chris Worthy Built an All-Inflatable Pop-Up Waterpark Experience

How Chris Worthy Built an All-Inflatable Pop-Up Waterpark Experience

Esther Strauss

Published on September 16, 2024

Chris Worthy, a native of Queens, NY, developed Slide City Waterpark during the pandemic, drawing inspiration from his desire to connect with hisdau ...

How Sound Lounge Became a Pioneer in Audio Post-Production

How Sound Lounge Became a Pioneer in Audio Post-Production

Esther Strauss

Published on September 10, 2024

In this exclusive interview, we explore the journey and evolution of Sound Lounge through the perspectives of its key leaders. Dana Villarreal,execu ...

How Face Painting by Shelly Became a Must-Have at Events

How Face Painting by Shelly Became a Must-Have at Events

Esther Strauss

Published on September 6, 2024

In this interview, we sit down with Shelly Luan, the founder and artist behind Face Painting by Shelly, a successful face painting business knownfor ...

Ben Torres on Creating a Whiskey And Cigar Bar In Charlotte, NC

Ben Torres on Creating a Whiskey And Cigar Bar In Charlotte, NC

Esther Strauss

Published on September 2, 2024

In this interview, we sit down with Ben Torres, vice president of operations at The Vintage Whiskey and Cigar Bar, to explore the vision and passion ...

How MedAssent DDS Supports Dental Medication Management

How MedAssent DDS Supports Dental Medication Management

Esther Strauss

Published on September 2, 2024

Lauren Fang is a pioneering force in digital health, co-founding MedAssent DDS with a vision to revolutionize dental care. With a deep-rootedconnect ...

Inside Woofie’s: Amy Addington on Building a Pet Care Franchise

Inside Woofie’s: Amy Addington on Building a Pet Care Franchise

Esther Strauss

Published on September 2, 2024

Amy Addington’s journey from a career in telecom and tech space to co-founding Woofie’s® with her neighbor Leslie Barron is a testament to herp ...

How Golden Balloons NYC Thrives in the Event Decoration Industry

How Golden Balloons NYC Thrives in the Event Decoration Industry

Esther Strauss

Published on August 28, 2024

In this interview, Tagir, the general manager of Golden Balloons NYC, shares insights into the balloon decoration business in one of theworld’ ...

How Nova Chief of Staff Trains and Educates Future Chiefs of Staff

How Nova Chief of Staff Trains and Educates Future Chiefs of Staff

Esther Strauss

Published on August 26, 2024

Maggie Olson, founder & CEO of Nova Chief of Staff, brings a wealth of experience from her diverse background in retail, executive development,a ...