In today’s interview, we’re speaking with Katie Keith, the CEO of Barn2, a notable company in the WordPress and WooCommerce pluginindust ...
Esther Strauss
Esther Strauss
Expertise
Business management, Business strategy, Personal finance, Human resources management, Media planning
Currently
Co-founder
Education
Bachelor’s Degree in Business Management, Mannheim Business School, Master of Business Administration (MBA), Wharton School at the University of Pennsylvania
Esther Strauss is the co-founder of Step By Step Business, as well as an accomplished author and speaker.
Education
Esther attended the University of Pennsylvania, during which time she studied abroad at Oxford University. While at Penn, she was involved in an entrepreneurship program and won the Best Business Idea award twice. She earned her Master of Business Administration (MBA) from the Wharton School at the University of Pennsylvania. She was also an assistant professor at Babson College and taught entrepreneurial leadership courses.
Experience
Esther is a business strategist with over 20 years of experience as an entrepreneur, executive, educator, and management advisor. She has founded companies in technology and media, both of which had successful exits within 5 years. The companies now employ over 200 people. She has several impressive accomplishments in the media field.
Esther was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards. She also appears in print, broadcast and streaming media as a personal finance and careers commentator and expert.
She served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
Her work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX. Visual Aesthetics, and Website Design.
Currently, as a co-founder of Step-By-Step Business, a company focused on educating aspiring entrepreneurs, her role is to strategically drive the growth of the company, and to make sure that the information provided to entrepreneurs provides the greatest possible value. The company’s long-term goal is to inspire the formation of thousands of new businesses by creating awareness of opportunities and providing comprehensive guidance to entrepreneurs around the world.
Recent articles
The Art of Plugin Development with Barn2’s Katie Keith
Esther Strauss
Published on January 23, 2024
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Blending Colors and Business: Iris Scott’s Path
Esther Strauss
Published on January 23, 2024
Today, we are thrilled to have with us Iris Scott, a distinguished artist renowned for her innovative finger-painting technique and vibrantartistry. ...
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Décorelle’s Journey to Luxury Interiors with Ellen Odoi
Esther Strauss
Published on January 23, 2024
Today, we delve into the world of luxury interior design with Ellen Odoi, the visionary behind Décorelle — a full-service design firmtransforming ...
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Email Marketing Mastery with Troy Ericson
Esther Strauss
Published on January 18, 2024
Welcome to our insightful interview with Troy Ericson, a remarkable entrepreneur and email marketing expert. Troy, the owner ofEmailListManagement.c ...
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The DKDesigns Story of Bridging Web Design Gaps
Esther Strauss
Published on January 18, 2024
In this insightful interview, David Gilbert, the founder of DKDesigns, shares the compelling journey and innovative strategies behind theestablishme ...
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Lensa’s Innovative Path in Job Market Technology
Esther Strauss
Published on January 18, 2024
Today, we have the pleasure of speaking with Robert Kormoczi, the head of marketing communications at Lensa, a pioneering job search platform. Lensa ...
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Garret’s Podcast Journey in the World of Dinosaurs
Esther Strauss
Published on January 17, 2024
Welcome to our special interview segment, where today we’re thrilled to have Garret, the co-host of the fascinating and much-loved I Know Dino ...
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Grip Spritz: The Game Changer of Basketball Gear
Esther Strauss
Published on January 17, 2024
Matthew Olen, the managing member & chief marketing officer of Grip Spritz, stands at the forefront of innovation in the sports accessorymarket. ...
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Luca Lotterio on Making Ho.Re.Ca Hiring Efficient and Affordable
Esther Strauss
Published on January 12, 2024
In this interview, we sit down with Luca Lotterio, the CEO and co-founder of Restworld, a pioneering start-up that has redefined the landscape ofthe ...
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