In this interview, we connect with Gen and PJ, the entrepreneurial spirits behind Nature’s Playbook. Their innovative app merges a love forthe ...
Esther Strauss
Esther Strauss
Expertise
Business management, Business strategy, Personal finance, Human resources management, Media planning
Currently
Co-founder
Education
Bachelor’s Degree in Business Management, Mannheim Business School, Master of Business Administration (MBA), Wharton School at the University of Pennsylvania
Esther Strauss is the co-founder of Step By Step Business, as well as an accomplished author and speaker.
Education
Esther attended the University of Pennsylvania, during which time she studied abroad at Oxford University. While at Penn, she was involved in an entrepreneurship program and won the Best Business Idea award twice. She earned her Master of Business Administration (MBA) from the Wharton School at the University of Pennsylvania. She was also an assistant professor at Babson College and taught entrepreneurial leadership courses.
Experience
Esther is a business strategist with over 20 years of experience as an entrepreneur, executive, educator, and management advisor. She has founded companies in technology and media, both of which had successful exits within 5 years. The companies now employ over 200 people. She has several impressive accomplishments in the media field.
Esther was named a “Corporate Champion” in Folio Magazine’s 2019 Top Women in Media Awards. She also appears in print, broadcast and streaming media as a personal finance and careers commentator and expert.
She served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
Her work has achieved award-winning results including EPPY, OMMA and W3 awards in UI/UX. Visual Aesthetics, and Website Design.
Currently, as a co-founder of Step-By-Step Business, a company focused on educating aspiring entrepreneurs, her role is to strategically drive the growth of the company, and to make sure that the information provided to entrepreneurs provides the greatest possible value. The company’s long-term goal is to inspire the formation of thousands of new businesses by creating awareness of opportunities and providing comprehensive guidance to entrepreneurs around the world.
Recent articles
Innovating Outdoor Connections with Nature’s Playbook
Esther Strauss
Published on February 28, 2024
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Knife Flight’s Success in the Mail-In Knife Sharpening Market
Esther Strauss
Published on February 27, 2024
In this interview, we delve into the entrepreneurial journey of Jess Miller, the owner and operator of Knife Flight, a unique mail-in knifesharpenin ...
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How Locale.ai is Redefining Operational Efficiency
Esther Strauss
Published on February 27, 2024
In this interview, Aditi Sinha, co-founder of Locale.ai, discusses how her platform revolutionizes operations management by offering acomprehensive, ...
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How Martal Group Transforms B2B Lead Generation
Esther Strauss
Published on February 27, 2024
In this interview, we delve into the entrepreneurial journey of Vito Vishnepolsky, the founding director of Martal Group, a lead generation company. ...
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Jacob Tannenbaum on Sustainable Farming and Cannabis Innovation
Esther Strauss
Published on February 27, 2024
Welcome to our conversation with Jacob Tannenbaum, co-founder and managing partner at Fresh Alternative Farms. With a unique blend of expertise inla ...
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How to Start a Photography Website: Manthan Gajjar’s Insights
Esther Strauss
Published on February 27, 2024
In this interview, we delve into the journey of Manthan Gajjar, the creative force behind the website Photographywith.com. As a passionatephotograph ...
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Lewis Smith’s Blueprint for E-Commerce Success
Esther Strauss
Published on February 27, 2024
The e-commerce market in the UK continues to trend upward, with over 80% of the UK regularly purchasing products online. Behind this growth,there’ ...
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Richard Schoech on Building Door Locks E-commerce Business
Esther Strauss
Published on February 27, 2024
In this interview, we explore the entrepreneurial journey of Richard Schoech, the founder of Door Locks Direct. Schoech shares insights into theince ...
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Julia Kay on Crafting Compostable Stretch Wrap
Esther Strauss
Published on February 27, 2024
Dive into the world of sustainable innovation with Julia Kay, the co-founder and co-CEO of Great Wrap. In this interview, Julia shares her journeyfr ...
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